Located upon the grounds of the historic Appleton and Dane Farms, the Boston Associates is built upon a proud heritage. We advise equity, enterprise and entrepreneurs in the global Consumer and Creator Economies. This is often accomplished by rapidly reshaping and repositioning existing businesses so that their full potential can be realized - something we've accomplished for over three decades.

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Our Direction

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• We have a preference for direct to consumer media and commerce companies that leverage the internet, blockchain, television, and other digital distribution platforms and global marketplaces.

• We concentrate on under performing and under appreciated services companies where modest amounts of capital and technology can be significantly applied to enhance value.

• We partner with category-defining companies and Creators that capture meaningful niches in what could become large, mass markets.

• We favor companies with a marketing oriented culture and a customer driven mindset.

• We relish rejuvenating and repositioning tired and neglected brands and revenue models while creating and launching new ones.

• We partner directly with Stars in the Creator Economy and align our interests as advisors, operators and selective investors.